Countless businesses with no in house logo creation expertise, $0 to no budget for logo creation or simply not knowing where to look for, end up settling for less than desirable logo for their business. All this despite knowing well how important a logo really is!

This article guides you step by step through the process of making your very own professional logo using a combination of free tools available online today.

For the propose of this example let us try making logo for a company called “New Company” and the tag line “Delivering excellence …”

Step 1: Identifying color pallet for our logo

For more on how to choose your pallet please see this post

How to choose color combinations for your website?

We chose this pallet from the numerous options provided via links in this article. What this means in simple words is we will be limiting the colors we use in our logo from the above pallet to maintain the color combination.

Step 2: Creating a blank canvas using Paint

We will first make a canvas of 600 px * 200 px, since we are thinking for a logo stretched horizontally. With the right side having some icon and the left having the company name and tag line. Again it is totally up to you what dimensions you want depending on what logo you have in mind. The possibilities are limitless. The purpose of this article is to show you the tools so you can fly in limitless directions per your imagination.

In Paint make sure Rules and Gridlines check-boxes from the View tab have been selected, those will help you cut the Canvas as per your pixel requirements. Save this image. We call it canvas.png for this example.

Step 3: Creating a logo canvas file using Paint

Similarly we will create a logo canvas. This time we will keep it 180 px * 180 px and save it as logo.png

We would like to use #4056A1 as our logo color. That is RGB (Red/Green/Blue) – R: 64 G: 86 B: 161 (This conversion can simply be done by using

Using the Edit Colors option in paint we can feed this RGB vale in the 3 text boxes and then fill the logo file with that color.

Step 4: Using picfont to make our Logo Icon


As stated the possibilities are limitless. For our example we are using some standard shapes from the clip-art tab. How ever you can use your other rich set of features on this site. We are now using #D79922 from our color pallet above to play with the icons.

One more feature I really like is the Outline/Shadow that we can give our icon. Here we will give a black shadow to give a lift to our logo icon.

We can now save our logo.png file back to our computer

Step 5: Enhancing logo icon using picmonkey


Note: You can sign up for a free trial period of the above web site

As stated earlier these websites have a ton of features you can use. For this example we will be using frames, in that we will be using shape cut outs and drop shadow effect.

We can now save our logo.png file back to our computer

Step 6: Add logo.png to canvas.png using paint

Open both the files in paint, select/copy logo.png and paste it to the right side of canvas.png.

Step 7: Add company name and tag line to canvas.png using picmonkey


Note: You can sign up for a free trial period of the above web site

We will be using #D79922 from our color pallet for company name and tag line.

Our final logo

We can further edit (resize etc..) our logo file depending on where we are going to use it. You can learn more about free tools for image enhancements from the below article.

Great free tools for image editing online!

Hope this helps, best of luck & happy logo making!

A personal technical diary… To the point… Precise